Ad has all the poop on new Columbus Zoo ranking


Save Story

Estimated read time: Less than a minute

This archived news story is available only for your personal, non-commercial use. Information in the story may be outdated or superseded by additional information. Reading or replaying the story in its archived form does not constitute a republication of the story.

COLUMBUS, Ohio (AP) - An Ohio zoo is celebrating a No. 1 ranking with a new commercial all about getting rid of "number 2" _ the other kind. A cast including Columbus Zoo celebrity zookeeper Jack Hanna shovels and sweeps animal waste to lyrics such as "Lots of scoopin' all their poopin'" and "No more number 2." It's the zoo's way of promoting its designation as the country's top zoo by USA Travel Guide. The Columbus Zoo is more accustomed to being rated the No. 2 zoo after San Diego's.

The spot closes with the line: "No. 2 is gone. Now we're No. 1."

The ad agency says the commercial was inspired by a comment from Hanna, that his life as a zookeeper has been about picking up poop.

USA Travel Guide is maintained by Dallas-based marketing firm Worldwide Revenue Solutions.

___

On the Net:

Columbus Zoo and Aquarium: http://www.columbuszoo.org/

USA Travel Guide: http://www.wrsol.com/usatravelguide/

___

Information from: The Columbus Dispatch, http://www.dispatch.com

(Copyright 2009 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.)

Most recent Features stories

KSL.com Beyond Business
KSL.com Beyond Series

KSL Weather Forecast

KSL Weather Forecast
Play button