Estimated read time: Less than a minute
This archived news story is available only for your personal, non-commercial use. Information in the story may be outdated or superseded by additional information. Reading or replaying the story in its archived form does not constitute a republication of the story.
OAKLAND, Calif. (AP) -- Seven Northern California district attorneys are suing online retailer Overstock.com Inc., accusing the company of regularly making false and misleading claims about its prices.
Alameda County District Attorney Nancy O'Malley announced the civil suit on Wednesday. The plaintiffs include O'Malley and the district attorneys of Marin, Monterey, Napa, Santa Clara, Shasta and Sonoma counties.
According to the suit, since 2006 Overstock's claims of discounts were often not based on comparisons with actual competitor's prices, but the company's own arbitrary markups.
It seeks $15 million in restitution and penalties.
Salt Lake City-based Overstock's general counsel, Mark Griffin, denies the allegations. He tells the Oakland Tribune the company informs customers how it arrives at comparison prices.
(Copyright 2010 by The Associated Press. All Rights Reserved.)