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SALT LAKE CITY -- Read Today is a program designed to encourage children to read, and the Utah Board of Education recognized KSL and Deseret Media Companies Friday for their efforts its creation.
Read Today was announced by Desert Media Companies last April, and is designed to encourage children to read for 20 minutes per day.
Children are able to record their reading times on a website so they can see their total minutes. They also get rewarded for doing their reading.
"It was literally started to help sharpen kids abilities over the summer, but it has taken off to where parents and children have caught the vision of what happens when you read 20 minutes a day," said Assistant State Superintendent Brenda Hales.
Parents say the program has not only helped their children, but that they have also started reading with the kids.
One of the prizes children can win is a ticket to Lagoon
As a thank you for all of their hard work, the school board members received Read Today Iceberg shakes Friday.