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GRAND PRAIRIE, Texas--(BUSINESS WIRE)--Sep 27, 2018--Six Flags Entertainment Company (NYSE:SIX) — the world’s largest regional theme park company, leads the way in cutting-edge thrills and terrifying chills this Halloween season. The company’s signature fall event — Fright Fest ® is taking the fear factor to the extreme with a 30-Hour Coffin Challenge. More than 25,000 people have already registered for the chance to spend 30 hours in a coffin at Six Flags St. Louis. To accommodate the overwhelming demand of would-be coffin dwellers across the nation, Six Flags is expanding the challenge to every Six Flags park in North America. All participants who last the full 30 hours will receive a cash prize of $300, 2019 Gold Season Passes, and Express Haunted House Passes.
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Six Flags Expands 30-Hour Coffin Challenge to All Parks During Fright Fest.
“No one does Halloween like Six Flags and this year is the biggest and scariest ever. We have added more zombies, more ghouls and more haunted mazes to make this the most talked about Halloween event in the industry,” said Chief Marketing Officer Brett Petit. “And this year, the 30-Hour Coffin Challenge has taken the country by storm…everybody wants in.”
Coffin dwellers may bring a friend along for company during regular operating hours, but once the parks close, no friends allowed…only the freakishly scary cast of Fright Fest zombies. Participants who step outside the coffins for any reason, with the exception of designated bathroom breaks, will be disqualified.
Coffin Dweller Requirements:
Must be 18 or older and have a valid photo ID; Cannot have medical conditions that would make lying in a coffin for 30 hours a risk to health or well-being; Must sign a waiver at check-in; Must be able to lie completely flat and dead still; and Must provide own pillow and sleeping bag or blankets. Six Flags will provide:
Deluxe, slightly used coffins; All meals in bed…aka, coffin; One, six-minute bathroom break every hour; Phone charging stations for posting panic-filled moments on social media; and Random, terrifying visits by the Fright Fest Freaks. Participating Six Flags parks:
Six Flags St. Louis Six Flags Fiesta Texas Six Flags Over Texas Six Flags Over Georgia Six Flags Magic Mountain Six Flags Discovery Kingdom Six Flags America Six Flags Great America Six Flags Great Adventure Six Flags Great Escape Six Flags Darien Lake Six Flags New England Frontier City Six Flags Mexico La Ronde
For more information, on the Six Flags 30-Hour Coffin Challenge, visit www.sixflags.com.
About Six Flags Entertainment Corporation
Six Flags Entertainment Corporation is the world’s largest regional theme park company and the largest operator of waterparks in North America, with $1.4 billion in revenue and 25 parks across the United States, Mexico and Canada. For 57 years, Six Flags has entertained millions of families with world-class coasters, themed rides, thrilling water parks and unique attractions. For more information, visit www.sixflags.com.
Fright Fest ® is a registered trademark of Six Flags Theme Parks Inc.
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View source version on businesswire.com:https://www.businesswire.com/news/home/20180927005207/en/
CONTACT: Six Flags Entertainment Corporation
Sandra Daniels, 972-595-5178
sdaniels@sftp.com
KEYWORD: UNITED STATES NORTH AMERICA TEXAS
INDUSTRY KEYWORD: WOMEN ENTERTAINMENT TRAVEL DESTINATIONS EVENTS/CONCERTS THEME PARKS CONSUMER MEN
SOURCE: Six Flags Entertainment Corporation
Copyright Business Wire 2018.
PUB: 09/27/2018 05:00 AM/DISC: 09/27/2018 05:01 AM
http://www.businesswire.com/news/home/20180927005207/en
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