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Shopping survey shows gender difference

Shopping survey shows gender difference



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Randall Jeppesen, KSL NewsradioMen are on a mission, and women just want to enjoy the atmosphere. Those are some of the results of a holiday shopping survey about just how big a gender difference there really is in shopping.

It's no secret that men and women think differently, but a shopping survey shows the genders also go about shopping in completely different ways.

Jimmy Bates says, "I am very much get in, get out. I don't like to spend a lot of time."

"You don't feel like you've shopped if you didn't look around for an hour," says Jan Bates.

The couple fits the results of the survey almost perfectly, which also says parking is the guys' biggest holiday shopping pet peeve.

"Jimmy gets frustrated sometimes, and I feel like instead of worrying about parking, I worry about calming Jimmy down about parking," Jan says.

The survey says women get upset about not finding customer help when they need it.

The Verde Group conducted the random study of 1,205 telephone interviews for the Wharton School of the University of Pennsylvania.

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