Sandy Plans Ad Campaign to Boost Image

Sandy Plans Ad Campaign to Boost Image

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Mary Richards, KSL Newsradio Sandy will try to boost its image with a new ad campaign next year.

The city has taken a beating over the Real soccer stadium deal and the gravel pit Wal-Mart development.

New billboards and commercials will advertise the fact that Sandy has not had a property tax increase in 22 years, is the 26th safest city in America, and has 58 miles of hiking trails. They also will focus on things to do in the city.

Sandy Mayor Tom Dolan says the billboards and radio commercials will roll out early next year. Ten years ago they had success marketing Sandy as "the other downtown."

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