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SALT LAKE CITY -- 2012 is packed with big movies like, "The Dark Knight Rises," "The Hunger Games" and "John Carter" to name a few. But one movie that has people everywhere chomping at the bit is "The Avengers," and the trailer for the highly anticipated flick has finally dropped.
"The Avengers" first trailer was released this week and it started garnering immediate buzz, but it wasn't all good.
"The first full trailer for The Avengers is here, though at first glance, it seemed much more like the work of Michael Bay — a little citizens-ominously-watching-the-skyline Armageddon here, a bit of city-block-destroying Transformers there — than the handiwork of Marvel and writer/director Joss Whedon," wrote MTV's Eric Ditzian. But he did say there were a few gems hidden in there.
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"While the trailer didn't deliver everything we were hoping for — nor did it have the ineffable coolness we might have expected — it gave us a whole lot of Marvel goodness to unpack."
Marvel movies having been breaking box office records and setting new standards for comic book movies, and that may actually hurt the film.
"Awesome," commented Jay Fernandez from the Hollywood Reporter on the trailer. "Or it would be if we hadn't seen all of this before and expected every single thing that we saw in the trailer. And this gets at the crux of the Avengers problem: Given the scope and impact of the individual films, how does this one deliver something bigger, better, newer?"
Whether you're a Marvel movie fan or not, this film is going to be huge and Chad Langen with Reel Empire.com thinks it may have a shot at dethroning the comic book movie king.
"The Avengers will undoubtedly be one of the highest grossing motion pictures of 2012 and may be the one film that gives The Dark Knight Rises a run for its money," wrote Langen. "The film has been rumored for years and even after seeing the trailer, it's still hard to believe it's finally coming to the big screen."
We'll just have to wait and see if "The Avengers" will cast a shadow over Gotham and live up to the standards set by the Avengers themselves, "Iron Man," "Thor" and "Captain America." But until then, why don't we continue to analyze and critique a 90-second trailer and why or why not it delivered?
E-mail: jclyde@ksl.com
