Campaign urges Utahns to drive sober during holidays


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SALT LAKE CITY -- Community activists have launched a campaign to encourage driving sober this holiday season. Radio station 103.5 The Arrow teamed up with Mothers Against Drunk Driving to promote the challenge called "Tie One On."

Statistics show that on average someone is killed by a drunk driver every 40 minutes. Also, about three in every 10 Americans will be involved in an alcohol-related crash at some time in their lives. The average drunk driver has driven impaired 87 times before their are first pulled over for it.

Sue Kelley from The Arrow said to participate in the campaign, Utahns need to commit to not drink and drive, use perseverance as a party host, and tie a red ribbon on their vehicle.

  • Tie a ribbon to a visible location on your vehicle
  • Be a responsible party host. Offer non-alcoholic beverages, serve high-protein snacks, and provide alternate transportation or accommodations for guests who have been drinking.
  • Always designate a non-drinking driver if your outing involves alcohol.
  • Visit madd.org for more information.

Red ribbons are available at Rocky Mountain Power, Robert J. Debry, Gus Paulos, and the following RC Willey locations:

  • South Salt Lake-- 2301 S. 300 West
  • Riverdale-- 4045 Riverdale Rd.
  • Murray-- 861 E. 6600 South
  • Taylorsville-- Bangerter Highway and 4700 South
  • West Jordan-- 9010 S. Redwood Rd.

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