Strong TV ratings and attendance, women's basketball in good place heading to NCAA Tournament

Southern California guard JuJu Watkins (12) looks to drive on UCLA forward Angela Dugalic (32) during the first half of an NCAA college basketball game in the championship of the Big Ten Conference tournament in Indianapolis, Sunday, March 9, 2025.

Southern California guard JuJu Watkins (12) looks to drive on UCLA forward Angela Dugalic (32) during the first half of an NCAA college basketball game in the championship of the Big Ten Conference tournament in Indianapolis, Sunday, March 9, 2025. (AP Photo/Michael Conroy)


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There was concern that attendance and overall interest in women's college basketball would drop this year with the departure of Caitlin Clark, Angel Reese and other stars for the WNBA. Both took a dip -- but only a dip. With JuJu Watkins and Paige Bueckers among those leading the way, attendance across the country was just short of last season's record numbers. More networks showed more games on TV this season and ratings were strong heading into March Madness.

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