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Winning at big-time college sports has never been free. But in a rapidly changing era in which players are allowed to earn money, it's never been more clear that fans will be picking up a bigger part of the tab. Athletic directors are making that clear, by sending letters to boosters detailing the increase in expenses that will come once many schools start sharing revenue with players under the terms of a lawsuit settlement. At other schools, ticket prices could be going up while others are adding fees to tuition to help cover the costs.








