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At the Brighton Resort, today's storm arrived just in time for a big event tomorrow.
For the sixth straight year, Brighton and its skiers and boarders will pitch in to help stock the shelves at the Utah Food Bank. It's good for the community and an amazing deal for skiers.
Snow riders who bring a full grocery bag of non-perishable food for donation get an all-day pass for $15. "They want to do something good for someone else. They come up here, they do something good for somebody, and they get to ski for 15 bucks. That never happens," Brighton spokeswoman Dani Torp said.
But it does. Last year, Brighton boarders and skiers hauled in 20,000 pounds of food. That's two large trucks! This year, the goal is 26,000 pounds.
These recent storms have been great news for all of the resorts. They all went from barely skiable to incredible conditions in less than a week.
"In the last 48 hours, we've had 25 inches; 9 inches overnight and 3 inches since this morning at 7:00. So, it's been amazing," Torp said.
Earlier this month, Brighton collected Toys for Tots and warm clothes for the Road Home shelter.
All charities, including the Utah Food Bank, have seen a dramatic increase in their needs this year, so the resort hopes its clients deliver just as well as the weather and bring a few friends.
"If we can do some good for somebody else, we've got to let everybody else know about it. That way we get more donations for everybody," Torp said.
Fantastic conditions for a food drive. Brighton expects to open a lot more terrain later in the week.
E-mail: jboal@ksl.com
