Estimated read time: Less than a minute
This archived news story is available only for your personal, non-commercial use. Information in the story may be outdated or superseded by additional information. Reading or replaying the story in its archived form does not constitute a republication of the story.
NEW YORK — The NFL and Amazon Prime Video's first attempt at a Black Friday game ended up being the most-watched game of the day, even though the audience came in lower than what some had estimated. The Miami Dolphins' 34-13 victory over the New York Jets averaged 9.61 million viewers according to Nielsen. Viewership peaked at 11.18 million from 5-5:15 p.m. EST. It was Amazon's second-least viewed game of the season, behind the 9.56 million that tuned in for the Chicago Bears' win over the Carolina Panthers on Nov. 9. Amazon Prime Video came into Black Friday averaging 12.27 million viewers on "Thursday Night Football".
