Popular hard seltzers to be scarcer in Utah under new law


1 photo
Save Story
Leer en español

Estimated read time: 2-3 minutes

This archived news story is available only for your personal, non-commercial use. Information in the story may be outdated or superseded by additional information. Reading or replaying the story in its archived form does not constitute a republication of the story.

SALT LAKE CITY — Hard seltzer drinkers in Utah will likely have their choices on grocery store shelves cut in half under legislation that passed the Legislature Thursday in the latest update to the state's traditionally strict alcohol laws.

The clampdown is aimed at drinks containing commonly used food flavorings that contain trace amounts of ethyl alcohol, making certain seltzer flavors technically illegal to sell in Utah grocery and convenience stores. The final state Senate vote was 19-8.

Up to 39 of the 80 approved types of hard seltzers — including some made by well-known brands like Truly, Coors and Bud Light — would likely have to go, as well as hard kombuchas.

The bill must still be signed by Republican Utah Gov. Spencer Cox, who said last month that he has no plans to veto it.

The impact could be serious for businesses like Salt Lake City-based M&M Distributing, which distributes drinks including hard seltzer brands to retailers, said Shanna Clay, a representative for the company.

"These represent kind of irreplaceable losses to our company as well as threatening jobs," she said during a recent legislative hearing.

Lawmakers have said stores would be given six months to comply, softening the impact of the changes, and House sponsor Republican Rep. Steve Waldrip said negotiations will continue on ways to return products to retail shelves.

"We will address this issue with seltzers, but in the meantime we have to comply with our laws," Waldrip said last week.

Under the new law, the seltzers could still be sold in state-owned liquor stores, which are the only legal outlets for wine and spirits in Utah. But limited shelf space means that some varieties could disappear from the state altogether.

Hard seltzers have experienced massive growth in the U.S. recently as customers seek booze with less sugar and calories.

While many U.S. states have complex alcohol regulations, Utah tends to set especially strict laws, like the lowest DUI threshold in the nation.

Most lawmakers are members of the state's predominant religious faith, The Church of Jesus Christ of Latter-day Saints, which is widely known as Mormon and teaches abstinence from alcohol. The faith has declined to comment on the latest legislation.

Photos

Related stories

Most recent Utah stories

Related topics

Utah LegislatureUtahPolitics
Lindsay Whitehurst

    STAY IN THE KNOW

    Get informative articles and interesting stories delivered to your inbox weekly. Subscribe to the KSL.com Trending 5.
    By subscribing, you acknowledge and agree to KSL.com's Terms of Use and Privacy Policy.

    KSL Weather Forecast