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SANDY — Harry Potter fans rejoice!
Warner Bros. Consumer Products announced Wednesday that Shops at South Town will be home to a unique Harry Potter-themed retail experience this holiday season.
The first of its kind retail experience, titled “Christmas in the Wizarding World,” will be modeled after Hogsmeade village, according to Shops at South Town marketing manager Heather Nash.
It will include an interactive Quaffle Toss game, film-inspired window displays and Ollivanders Wand Shop filled with shelves of hundreds of stacked wants.
“The whole experience — with the wand choosing you — can be had,” Nash said.
"Christmas in the Wizarding World" will be located in the lower level center court near JCPenny and will also include specially curated merchandise available for purchase.
“If you’re a true Harry Potter fan and have seen that growing up, this is going to be a real ideal area for you to get a keepsake for the holidays,” Nash said.
Shops at South Town is the only shopping center in the United States chosen by Warner Bros. and GES — producers of the internationally touring “Harry Potter: The Exhibition” — to host the wizard-themed retail experience.
Christmas in the Wizarding World is free to attend and will be open at Shops at South Town from Nov. 8, 2017, through Jan. 31, 2018. Anyone interested in learning more can visit the mall’s official website.
