What's a picture worth? More than a thousand words to voters

What's a picture worth? More than a thousand words to voters


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There's no question that images — ranging from cheery ads of kids waving flags to Instagram selfies with presidential candidates — have impacted voters and will continue to influence how Americans choose who lives in the White House.

Two new art exhibits in Ohio and New York are exploring those images in shows that run until Election Day

A show at the Toledo Museum of Art looks at how campaigns use emotions such as hope and fear to influence voters through their television ads.

The exhibit shows the evolution of TV ads beginning with the first commercials in 1952 up through the most recent election.

The International Center of Photography's show in Southampton, Long Island, explores how photos affect voters, from snapshots of John Kennedy to Barack Obama's "Hope" poster.

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Seewer reported from Toledo, Ohio, and Eltman reported from Mineola, N.Y.

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