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PROVO — There are many reasons to choose a school where one can play football: tradition, pro success, religion, family, friends and so on. However, BYU has added something else to the equation that seems out of the school's wheelhouse.
Running backs coach Mark Atuaia and a few graduate assistants have decided to create a rap for each of the players who are committing to BYU or still mulling it over. With National Signing Day becoming its own spectacle, this is just another way for a school to get noticed.
At some point, the scales will tip toward a commit saying, "I chose BYU because that beat was bumping. Also, I'm going to the Santiago Chile Mission."
There are 21 videos so far and that number could climb.