Controversial Breast Feeding Campaign Begins

Controversial Breast Feeding Campaign Begins


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Chris Kaye reportingThe government is starting a controversial campaign to promote the benefits of breast-feeding.

Public health officials have determined that NOT breast-feeding your infant may be hazardous to his/hers health. It's the strongest language the government has used yet and Intermountain Health Care Lactation Specialist April Thomas agrees.

April Thomas: "When you look at the benefits of breast-feeding, we've known them all along, and I think they're looking at a change in they're risk benefit language to help raise awareness."

Thomas says employers also see the importance of healthier children.

April Thomas "They realize that women are out of work less. They are using their health plans less because their children are well and all around the benefits are seen."

Thomas says formula is still the answer for women who are unable to breast feed.

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