WO Automation for Radio Continues to Gain Momentum Worldwide

WO Automation for Radio Continues to Gain Momentum Worldwide


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SAN FRANCISCO--(BUSINESS WIRE)--Mar 18, 2014--WideOrbit Inc., the leading provider of advertising management software for media companies, is pleased to announce that more than 1,000 radio stations are operating on its industry-leading radio automation solution, .

In August 2009, WideOrbit acquired the assets of Google ’s radio automation business in an effort to enhance its product offering for radio broadcasters. WideOrbit rebuilt the Googleradio automation solution as and by April 2012, WideOrbit ’s radio automation team were installing the system at a rate of more than 100 stations per year with more than 500 live stations. WideOrbit has continued to invest heavily in its radio automation product and team, and has grown into the most modern, powerful, reliable and feature-rich radio automation system in the industry. Significant to the success and rapid adoption of is its tight integration with , the company’s leading sales, traffic and billing solution.

“We are proud of the work of our entire team,” said Mark Moeder, General Manager of Radio for WideOrbit. “Our sales, support, installation and engineering teams have all worked together to build the best radio automation solution in broadcasting and achieve this incredible milestone.”

Rogers Media, a division of Rogers Communications (TSX:RCI; NYSE:RCI), is a diversified leading Canadian media company that engages in television and radio broadcasting, publishing, digital and sports entertainment. With 53 AM and FM radio stations across Canada, Rogers Media has been a client since 2009 and has used since November 2012. Its 680News station in Toronto was the 1,000 th radio station to go live on .

“ Rogers has two of Canada’s highest-billing radio stations in Canada with 680News and 98.1 CHFI, and we trust with our operation and revenue,” said Frank Bruno, Vice President of Broadcast Engineering at Rogers Media.

The current release, , delivers unrivaled ease of use and operational efficiencies to radio broadcasters and features:

Centralized content creation with automatic failover redundancy and backup of automation content and system settings Centralized playlist creation and editing with instant log changes across stations and markets, which eliminates the need for reloading Multi-market voice tracking with multi-station and multicasting capabilities Seamless integration with which delivers real-time playlist editing, streamlined dubbing of commercials and real-time reconciliation and notifications Advanced interfaces to EAS equipment, audio consoles, routers and content schedules Seamless integration with which delivers intelligent song replacement, real-time reconciliation, advanced music searching and automatic song card synchronization Remote management for real-time control from anywhere with Wi-Fi or an internet connection “With its open architecture, feature-rich solution set and exclusive integration with , provides the most value and power of any radio automation system available,” said Eric R. Mathewson, Founder and CEO of WideOrbit. “We thank Rogers Media and every other member of the family for the trust that they place in our products every day.”

WideOrbit will be providing demonstrations of and , and all of its solutions for radio at the 2014 NAB Show in booths N5129 and N5128 in the North Hall of the Las Vegas Convention Center, April 7-10. For more information or to schedule a meeting or demo, go to www.wideorbit.com/2014NABShow or contact Jim Hammond at (O) +1.214.451.4070, (M) +1.496.744.1350, jhammond@wideorbit.com.

About WideOrbit

WideOrbit ( www.wideorbit.com ) is the leading provider of advertising management software for Media companies . WideOrbit provides innovative, proven solutions for managing the business of broadcast and cable operations – from proposal to order, scheduling to automation, billing and aging. WideOrbit has been helping clients since 1999, delivering high ROI, greater efficiencies and revenue optimization. More than 2,600 Television stations, Radio stations and Media Networks around the globe use WideOrbit Traffic software and another 3,200+ stations operate on WideOrbit Radio Automation platforms. WideOrbit software manages more than $24 billion in advertising revenue annually. Clients include: Bell Media, Corus Entertainment, DirecTV, Entercom Communications, Fox Sports, Galavision, Gannett Co., Hearst Television, Madison Square Garden, Meredith Corporation, Midwest Communications, NBCUniversal, NHL Networks, Rogers Communications, Scripps Television Group, Tribune, Yankee Entertainment Sports, Univision and more than 300 other major media organizations. WideOrbit is headquartered in San Francisco, with offices in Seattle; Denver; Dallas; Birmingham, AL; and Agawam, MA.

Photos/Multimedia Gallery Available:http://www.businesswire.com/multimedia/home/20140318005533/en/

CONTACT: WideOrbit Inc.

Diane Perro, 415-675-6704

dperro@wideorbit.com

KEYWORD: UNITED STATES NORTH AMERICA CANADA CALIFORNIA

INDUSTRY KEYWORD: ENTERTAINMENT TV AND RADIO TECHNOLOGY SOFTWARE COMMUNICATIONS ADVERTISING MARKETING

SOURCE: WideOrbit Inc.

Copyright Business Wire 2014

PUB: 03/18/2014 06:00 AM/DISC: 03/18/2014 06:00 AM

http://www.businesswire.com/news/home/20140318005533/en

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