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-- WITH PHOTO -- TO BUSINESS, AND TECHNOLOGY EDITORS:
Optimal Workshop Completes Integration of UX Punk
WELLINGTON, New Zealand, Feb. 28, 2014 /PRNewswire/ -- World leading
Software-as-a-Service web development tools provider Optimal Workshop
(Optimal Product Ltd) is integrating the UX Punk services previously
acquired from Chicago-based Lime & Chili LLC into its business and is
retiring UX Punk services. All UX Punk customers have been notified
and are being transitioned to Optimal Workshop services effective
March 3, 2014.
(Logo - http://photos.prnewswire.com/prnh/20140228/PH74131LOGO )
Optimal Workshop provides advanced tools for website owners that help
them make their sites easier to use and more effective. UX Punk tools
had significant overlap and continued to run in parallel under the
Optimal umbrella. However, the technology underlying UX Punk services,
which dated from 2002, including the use of Flash, was becoming dated
and harder to maintain.
Optimal Workshop CEO Andrew Mayfield says; "Optimal Workshop's
customer base has been growing rapidly. Bringing all our UX Punk
customers onto the Optimal Workshop services allows us to focus future
development on one cohesive codebase and deliver new features quicker
for both sets of customers. I'm excited about the focus we have within
our team, the benefits for Optimal and UX Punk customers, and the
opportunities for Optimal Workshop globally."
As part of the transition all Optimal Workshop users will now benefit
from an additional 'per survey' pricing model previously available on
UX Punk services. Any features previously unique to UX Punk are now
available in Optimal Workshop tools.
More information can found on the Optimal Workshop blog.
Media Contact Alan O'Neill, Digital Marketing 176 Tory St, Wellington,
New Zealand 6011 0064 21 083 90416 Email
About Optimal Workshop Optimal Workshop launched its first usability
application (online card sorting tool) in 2007, OptimalSort. Since
then, they have added two more world class usability testing tools to
their belt, Treejack and Chalkmark.
Optimal Workshop has taken years of experience in user research and
user experience consulting and created a suite of leading usability
testing tools designed to help designers and information architects
improve the user experience of their products.
Website: http://www.optimalworkshop.com/.
Twitter handle: @optimalworkshop
Read more news from Optimal Workshop.
SOURCE Optimal Workshop
-0- 02/28/2014
/Photo: http://photos.prnewswire.com/prnh/20140228/PH74131LOGO
PRN Photo Desk, photodesk@prnewswire.com
/Web Site: http://www.optimalworkshop.com
CO: Optimal Workshop
ST: New Zealand
IN: STW WEB
PRN
-- PH74131 --
0000 02/28/2014 13:30:00 EDT http://www.prnewswire.com
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