- Brian Rolapp, a former BYU lacrosse player, is named PGA Tour CEO.
- Rolapp, with a Harvard MBA, transitions from NFL to PGA by 2026.
- He aims to enhance PGA's global reach, succeeding Jay Monahan as commissioner.
PROVO — The next chapter of the PGA Tour will fall into the hands of a BYU graduate.
Brian Rolapp, the former NFL top executive who was named the next chief executive officer of the PGA Tour on Tuesday morning, grew up on the east coast, played lacrosse at BYU, and earned an MBA from Harvard.
The PGA Tour said in its announcement that Rolapp will transition into his new role through the end of 2026, with current tour commissioner Jay Monahan stepping down at the conclusion of his current contract at the end of 2026.
"I'm honored to join the PGA Tour at such a pivotal time," Rolapp said in a statement. "The PGA Tour represents the highest level of competition, integrity and global opportunity in the game of golf, and I believe deeply in the Tour's mission and its potential to grow even stronger. I'm ready to get to work — alongside our players, partners and leadership team — to build lasting value and deliver an even more dynamic future for the sport and our fans."
Rolapp has spent the past 20 years as an executive with the NFL, including his current role as chief media and business officer since 2017.
In that role, Rolapp oversaw the most popular league in the country's commercial businesses and helped secure high-end media agreements with CBS, ESPN/ABC, FOX, NBC, Amazon, Netflix and YouTube — which earned a reported $10 billion per season.
He also spent time with the NFL Network and NBC Universal.
Big day for me & my family: After two decades at the NFL, I'm honored to join the @PGATOUR as CEO.
— Brian Rolapp (@brianrolapp) June 17, 2025
I've long admired the TOUR and believe there's real opportunity ahead. I'm excited to get to work and help build what's next.
Read my open letter to fans: https://t.co/xby7kqHhDGpic.twitter.com/LhCyZSGsun
Named to the Sports Business Journal's Forty under 40 Hall of Fame, Rolapp — who is a practicing member of The Church of Jesus Christ of Latter-day Saints — grew up near Washington D.C. and attended BYU, where he played for the Cougars' club lacrosse team and graduated with a degree in English in 1996.
He's still a member of the National Advisor Council of the Marriott School of Business at BYU, according to the college's website, after earning an MBA from the Harvard Business School.
Rolapp and his wife Cindy are the parents of four children. He'll be the first CEO of the PGA Tour, which launched the for-profit PGA Tour Enterprises in collaboration with Saudi Arabia's Public Investment Fund last year — a decision that was among Monahan's more heavily criticized, according to ESPN, and one that helped bring in more than $1.5 billion of immediate and future equity.
"Brian is the perfect choice for the next chapter of the PGA Tour," said Monahan, who replaced Tim Finchem as the fourth commissioner of the PGA Tour in 2017. "His arrival strengthens our leadership team and reflects our shared commitment to the tour's continued evolution.
"With Brian's expertise and vision, and the trust we've established with our players and fans, I'm more confident than ever in the future we're building."
