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Lifetime Products sponsors basketball celebrations for NBA All-Star weekend

Lifetime Products sponsors basketball celebrations for NBA All-Star weekend

(Lifetime Products)


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Basketball's greatest players grew up playing on Lifetime basketball hoops. The first residential adjustable basketball hoop was created right here in Utah by Lifetime Products, the result of one man's desire to build a great adjustable hoop to use in his own driveway. Since then, Lifetime hoops have allowed millions of players around the world to learn and play basketball. As the leading provider of home basketball systems today, Lifetime continues to facilitate the development of basketball players young and old.

This year, Salt Lake City is hosting NBA All-Star Weekend for the first time in 30 years. Salt Lake City is just a few miles south of Clearfield, where Lifetime Products operates the majority of its basketball hoop manufacturing, ensuring that the quality of the hoops is the best in the industry while providing jobs to over 2,000 Utah residents. NBA stars that grew up practicing and playing on Lifetime hoops are coming to the home of residential basketball.

Providing basketball when it's needed most

Over the years, basketball has been an opportunity for kids and adults to learn hard work, sportsmanship, and perseverance. For many, it became a way of life and even a career. The residential hoops invented by Lifetime put the game in reach for millions who would otherwise not have had it, or who would have been limited to school facilities or public gyms. Basketball at home strengthens families and allows young players to reach new heights, and the adjustable hoop makes the game accessible to players of all ages.

When schools, communities, individuals, and families need basketball, Lifetime is the primary provider of hoops to play on. Whether it's giving pro players the home equipment to keep their skills sharp, or providing at-home practice opportunities to people separated by a pandemic, Lifetime has made sure that everyone can play on a premium-quality, at-home basketball system, turning dreamers into driveway athletes, and driveway athletes into professional all-stars.

For NBA stars, the littlest players, and everyone in between, these time-tested Lifetime Products are a mainstay. Basketball players all around the country rely on them to improve their skills and have fun.

Lifetime hoop discount

To celebrate the state of Utah for its contributions to basketball and to help more athletes improve their shooting and dunking abilities, Lifetime is offering an All-Star deal so that everyone can afford a premium quality hoop. One of Lifetime's signature 54" Steel-Framed Basketball Hoops is on sale for the weekend, so there's never a better time to get the game going at home. The hoop is available online at Lifetime.com and at the six Lifetime Store locations in Utah.

Lifetime basketball: Made by All-Stars for All-Stars

To celebrate All-Star Weekend, Lifetime Products is also a sponsor of a dunk camp and competition. As the eyes of the basketball world turn to Utah, they'll see the very place where basketball became a sport that everyone can play at home, and where Lifetime Products makes the hoops that turn new players into basketball stars.

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