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This is Fred Ball for Zions Bank, speaking on business.

Ever since this country was founded, newcomers and immigrants have sought the American Dream by establishing businesses reflecting their ethnic and cultural backgrounds. We have immigrants to thank for providing consumers today with such a wide variety of products and cuisine.

Zions Bank has long been a sponsor of the Days of '47 events celebrating Utah's early immigrants and pioneers. For the third year in a row, the Days of '47 Culture Fest event has featured performers and artisans representing diverse cultures in our community.

Of course, not every Utah pioneer wears a cowboy hat or pushes a handcart. A pioneer is someone who prepares the way for others. Some Utahns recall their pioneering great-grandparents. But others are modern-day pioneers, forging a better life for themselves.

What better place to celebrate the contributions of all pioneers -- of yesterday and today -- than at Old Deseret Village at This Is the Place Heritage Park? Located in Salt Lake at 2601 Sunnyside Avenue across from Hogle Zoo, Old Deseret Village is an entire historic town, built to look like a pioneer settlement of the 1800s. The Culture Fest begins tomorrow at 10 a.m. and the best part — admission to the village Saturday is free!

Throughout the day, entertainers and artisans will showcase the talents of our state's diverse ethnic and cultural communities. Craftspeople will display their mini-businesses in the village's Social Hall. Armenian hand-tied rugs, Peruvian folk art, and Japanese calligraphy and origami are just a few of the items that will be on display and for sale. Performances by a variety of ethnic and cultural groups begin at noon. The Salt Lake Children's Choir performs at 5 p.m. And at 5:30 p.m., host Thurl Bailey introduces community leaders and the headline performance group, "Touch of Polynesia."

Take my advice — this Saturday, give yourself an experience to remember: the Days of '47 Culture Fest.

For Zions Bank, I'm Fred Ball. I'm speaking on business.

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