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SOUTH ROYALTON, Vt. (AP) — A new website created by Vermont Law School is designed to help consumers better understand food labels.
The Rutland Herald (http://bit.ly/1UUfKAW ) says the "Labels Unwrapped" site was launched to explain labeling and marketing techniques.
Laurie Beyranevand, associate professor of agriculture who designed the site, says she wanted a place where people could click on a labeling term and find out exactly what it means.
For example, on a package of organic blueberry granola, a user can click "Non-GMO" and the website explains that the U.S. Food and Drug Administration has not defined the term and has issued guidance saying it considers the phrase to be misleading on most foods.
Beyranevand said she hopes the site will eventually be a source for producers to collect information on the interests of consumers.
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Information from: Rutland Herald, http://www.rutlandherald.com/
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