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MINNEAPOLIS--(BUSINESS WIRE)--Jun 3, 2014--Bellisio Foods, a leading frozen foods manufacturer, is partnering with Chili’s ® Grill & Bar to introduce a new line of licensed Chili’s-inspired frozen meals — boldly flavored and deliciously prepared — that consumers can easily serve at home. With different options than what guests can find in their local restaurant, Chili’s frozen meals feature high-quality ingredients like hearty proteins and vibrant vegetables, delivering freshness fans can both see and taste.
Bacon Mac 'N' Cheese (Photo: Business Wire)
The new licensed Chili’s frozen line kicks off in June with single-serve entrées and multi-serve meals available at major retailers nationwide, including Walmart, Kroger, Safeway, Food Lion, H-E-B, Meijer, Giant Eagle and Publix, among many others.
“We are excited to introduce Chili’s licensed frozen food meals, which will bring a number of great new options and flavors to consumers’ dinner tables,” said Mark Toth, vice president of marketing for the new licensed Chili’s line at Bellisio Foods. “Our research indicates consumers are craving bold and high-quality ingredients in their frozen food choices. As one of the leading casual dining restaurant chains, Chili’s distinctive taste is familiar to many and families can now enjoy dishes inspired by Chili’s Southwestern heritage when they can’t make it into a restaurant.”
Bold colors, bold flavors and bold innovations are all attributes of Chili’s. With Chili’s-inspired frozen meals now available (in bright, bold packaging with the restaurant’s familiar chili-pepper logo), the freezer case has suddenly ignited.
“Consumers want convenience, but not at the expense of bold, exciting flavors,” said Toth. “With the busy lives of today’s consumers comes the desire to have the option of preparing a delicious meal for themselves or for their families easily and relatively quickly. The ability to purchase a frozen, high-quality meal at the grocery store is the perfect solution for those occasions when consumers choose to eat at home.”
Chili’s-inspired frozen meals include menu favorites like Pepper Jack Mac ‘N’ Cheese, Chicken Fajita Rice Bowl and Cajun-Style Chicken Alfredo. Eight different Chili’s single-serve entrees (net wt. 10 oz.) will be available at suggested retail prices of $2.79 to $3.49, with five different multi-serve meals (net wt. 22 oz.) available at suggested retail prices of $6.99 to $7.99 each.
SINGLE-SERVE ENTRÉES Bacon Mac ‘N’ Cheese Cajun-Style Chicken Alfredo Cheesy Chicken Pasta Florentine Chicken Bacon Ranch Chicken Fajita Rice Bowl Island Chicken & Rice Mango Chicken with Rice Pepper Jack Mac ‘N’ Cheese
MULTI-SERVE MEALS Bacon Mac ‘N’ Cheese Chicken Bacon Ranch Chicken Fajita Rice Nacho Potatoes with Beef & Bacon Seasoned Chicken Bites with Honey Chipotle Sauce
About Bellisio Foods Headquartered in Minneapolis, Bellisio Foods, Inc., ( bellisiofoods.com ) is a leading manufacturer of frozen meals sold under the Michelina's and licensed Boston Market and Chili’s ® Grill & Bar brands. Products include single-serve entrees, multi-serve meals, and snacks and appetizers. Bellisio products are found in supermarkets and other retail grocers in North America and Canada. Bellisio Foods also makes products for foodservice and co-pack customers. Bellisio Foods is owned by the private equity firm Centre Partners.
Photos/Multimedia Gallery Available:http://www.businesswire.com/multimedia/home/20140603006688/en/
CONTACT: Exponent PR for Bellisio Foods
Lia Sherman, 612-305-6290
Lia.Sherman@exponentpr.com
or
Luisa Tejada, 612-305-6281
Luisa.Tejada@exponentpr.com
KEYWORD: UNITED STATES NORTH AMERICA MINNESOTA
INDUSTRY KEYWORD: RESTAURANT/BAR RETAIL FOOD/BEVERAGE SUPERMARKET
SOURCE: Bellisio Foods
Copyright Business Wire 2014
PUB: 06/03/2014 01:11 PM/DISC: 06/03/2014 01:11 PM
http://www.businesswire.com/news/home/20140603006688/en
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