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(KSL News) One down, three to go. That's the word from the ski industry as another U.S. ski resort opens its slopes to snowboarders.
Now, just three holdouts remain: Utah's Alta and Deer Valley ski resorts, and Vermont's Mad River Glen. The ranks shrank Friday when Taos Ski Valley Inc. in New Mexico announced snowboarders will be allowed beginning March 19.
The move is not likely to prompt change here at home. The marketing director for Deer Valley said its clients still feel a skiers-only policy is the best policy.
Meanwhile, Burton Snowboards wants to change that attitude by sending boarders onto slopes at "elitist, fascist" ski resorts that don't want them. The company is offering a $5,000 bounty for video of the so-called "poaching."
However, there are rules: poachers must buy a lift ticket, be respectful, stay in bounds, wear safety equipment, and keep it peaceful. Otherwise videos will be disqualified.
The company hopes the tongue-in-cheek stunt will sway public opinion.