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Kodak is running an offer to help turn your Facebook pictures into printed pictures you can hold in your hand. The contest itself is pretty standard fare: Like Kodaks Facebook page and get a voucher for 20 free prints of your Facebook images.
Whats more interesting is that Facebook, via Kodak, is taking a serious shot at the online image-sharing giants, such as Flickr and Picasa. Facebooks image galleries have always been a little more about capturing private moments between friends. Or, rather, Facebook albums were the things you hid from your employer.
While Flickr and Picasa host their fare share of intimate moments, the two sites have attracted more serious and amateur photographers. Facebook has been trying to break into the image market for a time by making uploads easier, featuring photos and revamping the way images are viewed. The latest Facebook redesign further emphasizes photography with a large image across the top of all profiles pages called a cover, which is yet to be implemented across all profiles.
Kodaks promotion, which runs until Oct. 23, is also part of the legendary photo companys attempt to stay relevant in the digital era. Last year, Kodak integrated their real-world Picture Kiosks with Facebook Connect at various American retailers. These kiosks could pull information from Facebook accounts and print out images as if they were from a camera or memory card. Facebook will be added to Kodak Kiosks in participating Targets and CVS Pharmacies.
What do you think of Facebook competing in the online image market? Is Kodak doing the right things to stay relevant? Let us know in the comments.
Image courtesy of Flickr, fullyreclined
More About: Facebook, Kodak, photography
