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This is Chris Redgrave for Zions Bank Speaking on Business.
Do your kids have trouble sleeping when they're sick? With the average child under the age of four catching four to six colds a year, that means a lot of sleepless nights. As a pediatrician and father, Dr. Zak Zarbock felt this frustration. It became his motivation for developing innovative formulas for his young patients to have relief when they're sick.
He first entered the market with Zarbee's cough medicine, a natural and effective cough syrup for kids. This was because of the ban on dextromethorphan (dex-tro-meh-thor-fan) that left the millions of children four years old and younger without a product to help them get better. It was put in place to protect children, but it also left parents without a remedy.
This product has been so successful he just launched a second product, Zarbee's Cough and Sleep Drink. This is a natural sleep medicine for children made with honey, elderberry, zinc and Vitamin C. Think about it. When kids are sick, they have a hard time sleeping and so do parents. Dr. Zarbock said out of frustration what sometimes happens is parents try to figure out a child's dose by reducing an adult medication.
That is what motivates Dr. Zarbock and the Zarbee's brand to find natural and effective remedies for children. Mommy bloggers have caught onto Zarbee's, and hundreds have written in support of the product. This company is another reason why Utah has the best business climate in the nation.
Zarbee's is so successful it caught the eye of the largest consumer goods private investor group in the country, Catterton Partners. They infused $7 million to support the Zarbee's philosophy of discovering new natural products for children. They're working to scale the business model so the investment from Catterton will support their international efforts.
The latest Zarbee's Cough and Sleep Drink is the second of many products to come. Here's another reason the dynamic young Zarbee's is on a roll: they've already set up a model to donate product to countries in need and focus on staying local as much as possible. That's fantastic!
For Zions Bank, I'm Chris Redgrave, speaking on business.
Zarbee's 10808 S. River Front Pkwy., 3rd floor South Jordan, UT 84095 801-599-8558 www.zarbees.com
