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If youre still on the fence about buying an iPad, heres one more reason: It will entertain your cat.Friskies, the Purina cat food brand, has rolled out three iPad-based games for kitties Cat Fishing, Tasty Treasures Hunt and Party Mix-Up! The video above shows cats playing the games. In case you think this is a joke, Friskies is quite serious. The games were created using HTML5/CSS3 and they work on other tablet formats, like Android, too.Friskies isnt the first to launch an iPad game for cats though. There are a few others out there, but Friskies is the first one from a pet food brand.The new app shows what lengths previously low-profile brands like Friskies have to go to these days to create social media chatter. In 2009, for instance, the brand introduced The Scratchington Post, a forum for cat videos, and introduced a sculpture of a cat made of cheese at SXSW.More About: cats, Friskies, games, ipad, MARKETING, PurinaFor more Business & Marketing coverage:Follow Mashable Business & Marketing on TwitterBecome a Fan on FacebookSubscribe to the Business & Marketing channelDownload our free apps for Android, Mac, iPhone and iPad Read More ...








