SIR MICK JAGGER's ex-wife JERRY HALL has become the new face of an erectile dysfunction campaign.
Texan model Hall is fronting the campaign for Bayer HealthCare, makers of an impotence treatment, and she plans to encourage people to be more open about their battles with the condition.
She says in a statement, "It might be a conversation with your doctor or maybe with your partner, but it's never too late to get the most from your love life.
"A healthy love life is not and should not be the preserve of those in their 20s and 30s. It's important at all ages." (RGS/WNWR/ES)
(c) 2004 World Entertainment News Network