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BullFit: Utah's bold answer to a noisy supplement industry

BullFit: Utah's bold answer to a noisy supplement industry

(BullFit)


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Estimated read time: 4-5 minutes

The supplement industry is crowded. A quick scroll through social media or a trip down the nutrition aisle is enough to show just how many brands are promising more energy, better performance, or faster recovery. But for a group of Utah friends, Harrison Mitchell, Ben Wilkinson, and Josh Graves, that noise became the very reason to start something different.

That frustration turned into a mission. If they couldn't find supplements that were clean, effective, and actually tasted good, they would build them themselves. And with that, BullFit was born.

Built on the No-Bull Promise

From the beginning, BullFit wasn't trying to be just another flashy supplement brand. They wanted to be the opposite: real, straightforward, and completely transparent with third-party lab testing.

Every formula is designed with a simple goal: To give people clean, reliable fuel without the junk. No hidden ingredients, no fillers, no fine print. Just supplements people can trust.

It's a refreshing approach in an industry where long, complicated labels and over-the-top promises are the norm. For BullFit, honesty became the brand. Their slogan, their culture, their identity, it all comes back to a "no bull" way of doing things. BullFit supplements don't contain artificial sweeteners, coloration, sucralose, etc.

Why clean matters

Supplements are supposed to support your health, not make you question what's inside them. Yet for years, many athletes and everyday gym-goers have put up with products loaded with artificial extras, mystery blends, and fillers.

BullFit's founders believed there had to be a better way. Clean supplements, they argue, aren't just a trend, they're the foundation for sustainable health and performance. By removing unnecessary additives, the body gets exactly what it needs: energy, recovery, and focus, without the crash or side effects.

And here's the part people didn't expect: They taste good too. BullFit proved that clean and great flavor don't have to be opposites. Customers often say the taste is what keeps them coming back, because it makes staying consistent not only easy, but enjoyable.

BullFit: Utah's bold answer to a noisy supplement industry
Photo: BullFit

Utah roots, national impact

While BullFit is making waves across the U.S., the brand's roots are proudly in Utah. That's where the products are developed, tested and refined. The founders credit Utah's active lifestyle and community-driven spirit as key pieces of what makes BullFit special.

From local gyms to outdoor adventures in the Wasatch Mountains, the brand embodies the balance between performance and lifestyle. It's not just about supplements, it's about building a culture of people who care about what they put in their bodies and how they show up every day.

The bottom line

At its heart, BullFit is about more than supplements. It's about flipping the script in an industry that's gotten too complicated. By sticking to clean formulas, honest messaging, and a brand voice that stands out, they've built something fun, bold, and trustworthy.

For Utah, it's another example of a homegrown company making a national impact. For everyone else, it's a reminder that better choices exist when it comes to health and performance.

BullFit set out to cut through the noise. And with clean supplements that taste as good as they work, they're proving every day that "no bull" really is the best way.

Learn more at bullfit.com.


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