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This is Fred Ball for Zions Bank, speaking on business.
If you're at Bear Lake on June 28 make sure that you're wearing your best poker face. Why? Because that's the day of the First Annual Watercraft Poker Run at Rendezvous Beach State Park at Bear Lake.
In case you've never heard of a poker run, let me explain. Relax, it's not as tricky as Texas Hold'em or Seven Card Stud, nor do you have to be 21 to play! What participants do need is a wave runner. In a poker run, each participant travels along a designated course, in this case, 27 miles of gorgeous shoreline. The course has five stops and at each stop the participants receive one playing card. Then, at the end of the run, the person with the best hand wins a prize — a vacation package to a local Bear Lake resort. Along with the poker run, there will be wakeboard exhibitions, live bands, radio broadcasts and other great activities for the entire family.
The poker run and beach party at Bear Lake is courtesy of Bear Lake Sails. The company has locations on four of the lake's main beaches where vacationers can rent everything from motorboats and wave runners to knee boards and water weenies. They have a great selection to choose from and you can find them on the Internet.
Bear Lake Sails is managed by Ken and Donna Hansen. The couple became part owners of the company in 1992. Back then, Bear Lake Sails operated out of only one location. Since then, the Hansens have seen the business grow dramatically. Now, 11 years later, there are a total of five sale and rental stores around Bear Lake. I spoke with Donna on the phone. She told me that the employees at Bear Lake Sails are committed to serving their customers in every possible way. And she's not surprised, she says, when the same customers return to their store year after year. A family's first time at the lake soon becomes a family tradition.
For Zions Bank, I'm Fred Ball. I'm speaking on business.