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SALT LAKE CITY — KSL NewsRadio announced a new multimedia partnership with IMG College to broadcast BYU Athletics events.
IMG College will now manage BYU football and basketball game broadcasts and will serve as the sales and marketing representative for the broadcasts. BYU football and basketball games will continue to air on KSL NewsRadio and stream at ksl.com.
"KSL NewsRadio has been the radio home of the BYU Cougars since the first broadcast game. We will continue to be the home of the Cougars on 102.7 FM and 1160 AM and will stream the games live on ksl.com for BYU's local and worldwide fans," said Kevin LaRue, KSL NewsRadio Program director. "We proudly remain the flagship station for BYU football and basketball and Utah's source for exciting play-by-play action from the Voice of the Cougars, KSL's Greg Wrubell."
"KSL NewsRadio is very pleased to form this new partnership with IMG College, which has a well-deserved reputation as the nation's leading collegiate marketing and media company," said Stephanie Palmer, Director of Sales, KSL Radio Group.
Read the entire BYU press release here.
