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This is Chris Redgrave for Zions Bank Speaking on Business.
Okay, whatever you do, don't make the same mistake I did in thinking Alphagraphics of South Salt Lake, located at 2945 S. West Temple, is only a copy and print shop because owner/operator Chris Walker let me know it's so much more than that!
With the tagline "increase your reach," that's exactly what they've done. Not only has Alphagraphics increased franchises in the U.S., the centers in the Intermountain West have also enjoyed overall double-digit growth. The business model has expanded to include amazing graphics in every form you can think of from paper, outdoor banners and direct mail to custom vinyl adhesive and canvas prints. It's impressive to see this operation at work.
In addition, Chris and his team of talented employees are working with clients on logo design, building websites, social media strategy and how to embed QR codes with overall branding for their small and medium sized business customers. He said the secret to his Alphagraphics operation and employees is the strong collaborative approach they take in helping their customers figure out brand identity, and they work hand-in-hand to maximize the clients' reach.
At Alphagraphics in South Salt Lake they consider themselves "marketing service providers" and are prepared to demonstrate projects completed or underway to give you an idea of exactly what they offer. Talk about another well-kept secret! Chris has increased his capacity to be on par with anyone and the projects he takes on are all sizes because of his equipment capability.
He is also concerned about the environment and uses soy-based ink and recycles as much as possible. In fact, Chris is involved with the Forestry Stewardship Council, or FSC, and has become FSC certified. This means he supports responsible forest management and works to ensure that the forest products he uses are from responsibly harvested and verified sources. AlphaGraphics of South Salt Lake has truly helped our business community "increase their reach" and is another great example of why Utah has the #1 business climate in the nation.
For Zions Bank, I'm Chris Redgrave, speaking on business.
Alphagraphics of South Salt Lake 2945 S. West Temple Salt Lake City, UT 84115 1-801-461-0500 www.alphagraphicsinutah.com
