Germany's Adidas raises full-year profit outlook after record quarter

Adidas products are displayed at the company headquarters in Herzogenaurach, Germany March 5, 2025.

Adidas products are displayed at the company headquarters in Herzogenaurach, Germany March 5, 2025. (REUTERS/Helen Reid)


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FRANKFURT, Oct 20 — German sportswear maker Adidas on ​Tuesday raised its full-year profit outlook and reported a 37% increase in third-quarter ‌operating profit, lifted by a US tariff refund ⁠and full-price sales.

• ​Adidas, which competes with ⁠rivals including Nike, has this year ‌benefited from ‌demand for its retro apparel and a ⁠soccer World Cup ⁠boost as it races to roll out new styles

• Third-quarter operating profit rose to a record €1.008 billion ($1.1 billion) from €736 million a year earlier

• The company said ‌operating profit for the ​full year would be around €100 million more than previously expected

• Adidas' tariff refund, in the wake of a US court ruling, totalled around €200 million

• The company said it would reinvest around €100 million in the ​fourth quarter, resulting in a new ‌2026 operating profit ‌forecast ⁠of €2.5 billion, up from a previous forecast of €2.3 billion

• Adidas made the statements in an unscheduled earnings release ahead of ‌its full earnings ​report scheduled for October ‌29

($1 = 0.8902 euros)

(Reporting ⁠by ​Tom Sims and Alexander Huebner. Editing by Mark ​Potter)

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