Gephardt Busts Inflation: Will shopping the dollar stores stretch your grocery dollar?

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SALT LAKE CITY — Getting dinner on the table was rarely simple before high inflation hit the economy, but for millions of families, it has become a downright financial struggle.

The cost of food has jumped 10.8% over the past year. According to the U.S. Bureau of Labor Statistics' Consumer Price Index, the cost of meat, poultry, fish and eggs jumped even higher – 14.3%.

Many beleaguered shoppers have turned to dollar stores. Those stores have lots of options to make a hearty meal, but the question from a KSL viewer: Does shopping there actually save any money?

Shopping dollar stores

One such store where consistent pricing is built into its brand is Dollar Tree. Step inside and most items are the same price, though not a dollar anymore. It is now $1.25.

While dollar stores are not known for fresh produce, there is stuff on the shelves that can make a meal. We found spaghetti noodles and sauce, boxed mac and cheese, Hot Pockets, soups, all sorts of drinks, snacks, and desserts. There was even some real cheese and real, albeit frozen, produce.

Enough for a meal, sure, but is it a better way to bust inflation than the supermarket?

The KSL Investigators did a little investigative shopping. We purchased exactly $40 worth of food at Dollar Tree that you might find at any grocery store. Then we shopped the same list at six other stores: Target, Walmart, Smith's, Harmons, Winco and Macey's.

The first thing we noticed was Dollar Tree's unique sizes. Its block of pepper jack cheese was about half the volume of similarly priced cheeses we found at other stores. The frozen waffles came six to a box – a smaller quantity than we found at the other stores.

KSL’s Matt Gephardt picks up items to price compare with other grocery stores.
KSL’s Matt Gephardt picks up items to price compare with other grocery stores. (Photo: Josh Szymanik, KSL-TV)

After a little cross multiplying and dividing to compensate for differences in sizes for an apples-to-apples comparison, we found there were deals to be had and not to be had at each store.

Stretching the dollar

Dollar Tree carried the cheapest taco shells ($1.25) but the taco seasoning, also $1.25, was the most expensive of any store. Dollar Tree's cost for waffles, $1.25 for a box of six, was also higher than what we paid at the other stores.

Walmart sold the cheapest canned tuna ($0.78) and canned beets ($0.58).

Harmons carried the priciest pepper jack cheese ($1.75).

Winco sold the cheapest white rice ($0.94).

Macey's offered our list's priciest toothpaste ($2.88) while Harmons sold the priciest toothbrush ($1.69). Not exactly dinner, but you need it after eating, so it made our list.

Smith's prices were smack dab in the middle – no single item was the cheapest nor the most expensive at the grocery store.

The 32 items that cost $40 at Dollar Tree were more expensive  everywhere else we shopped.
The 32 items that cost $40 at Dollar Tree were more expensive everywhere else we shopped. (Photo: KSL-TV)

In the end, the 32 items that cost us $40 at Dollar Tree were, pound-for-pound, more expensive (even if only slightly) everywhere else we shopped.

Bottom line: Shopping the dollar store for dinner maybe can save you a few bucks.

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Matt Gephardt, KSLMatt Gephardt
You might say that Matt Gephardt was born into journalism. On the day he arrived at the Indiana hospital, his father, a reporter, had to quickly rush away after the delivery in order to front a news report. Matt’s television debut came a few years later when, as a toddler, he was used by an Indianapolis reporter to demonstrate how prescription drugs can be mistaken for candy. Matt’s “professional” career in the business began when he was 17 years old, attending high school in Los Angeles, and he landed a summer-job as a teleprompter operator in the Salt Lake City market. He moved to Utah, enrolled at the University of Utah, and never looked back. In the more than 20 years since, Matt has worked virtually every newsroom job: production crew, video editing, video photography, producing, executive producing. In 2010, Matt made the jump in front of the camera as an investigative “watchdog” reporter. Matt’s reporting has not only earned him several journalism awards, it has also led to law and policy changes at local, state and federal levels. When not investigating on behalf of Utah consumers, Matt enjoys “urban hiking” with his wife and three children – setting out on foot towards Sugarhouse or Downtown hoping to run into a friendly group of people gathered at a park, a festival or a new store or restaurant to try out. Matt is absolutely thrilled to be working at KSL where the commitment to ethical journalism, fairness and community is in lockstep with his own ideals.
Sloan Schrage, KSLSloan Schrage
Sloan Schrage started as an “old man” intern with KSL TV in 2007. For the past ten years, he’s produced daily and investigative stories that impact safety, security and wallets of Utah consumers. When he’s not at KSL, he’s either with his family or trying to repair cars with help from YouTube tutorials, or buying cameras or other photography gear that he’ll never use.

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