DAZN to buy EverPass Media to expand into US commercial venues

Aug 26 — DAZN said on Wednesday it has agreed to ​acquire EverPass Media that will combine DAZN's sports content with EverPass' U.S. streaming and ‌technology capabilities.

Financial terms of the deal were not disclosed.

Here are some ⁠details:

• EverPass, founded ​in 2023 by 32 ⁠Equity and RedBird Capital Partners, holds the exclusive ‌commercial distribution rights ‌for NFL Sunday Ticket in bars, restaurants ⁠and other commercial venues.

• ⁠RedBird Capital Partners, 32 Equity — the NFL's strategic investment arm — and TKO Group Holdings will become minority shareholders in DAZN as part of the deal.

• EverPass CEO Alex Kaplan will continue ‌to lead the business, ​which will be rebranded as DAZN for Business.

• EverPass also distributes programming from the Premier League, UEFA Champions League, MLB, NBA, WNBA, NWSL and NASCAR among others, alongside partnerships with Peacock, Netflix, Paramount and Apple .

• Last month, EverPass and DIRECTV ​agreed to jointly distribute NFL Sunday Ticket via ‌satellite and ‌streaming ⁠to commercial venues.

• DAZN Group CEO Shay Segev said the deal gives the company "a proven commercial distribution platform, deep relationships across U.S. venues, and an ‌attractive portfolio of ​premium rights."

• Existing EverPass customers ‌will continue to ⁠receive ​service without interruption during the transition.

(Reporting by Prathik Jayaprakash ​in Bengaluru)

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