'Good for the body, good for the earth': Ivins entrepreneur starts new eco-friendly backpack company

Terrasoma Life owner Jaxon Graham, of Ivins, stands with his backpacks, location and date unspecified.

Terrasoma Life owner Jaxon Graham, of Ivins, stands with his backpacks, location and date unspecified. (Jaxon Graham)


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IVINS — A backpack brand that represents the power of both Earth and the human body has risen in southern Utah. And it's packing a punch.

Jaxon Graham, 20, is the owner of Terrasoma Life, a company he started as a project while taking an entrepreneurship class at Utah Tech University.

"It's been six months-ish, so it's still fairly new," Graham said. "I have a background in customizing clothes, so I like to do fashion-type stuff. I'm still learning the business side, but it's going to get there because I know I can get there."

During the class project, he created the business LLC, made a Shopify account, built a website and created business social media profiles. The original backpack designs came from his girlfriend's father Jonathan Pocock, who ended up putting the idea on a shelf and moving on to other projects.

Read the full article at St. George News.

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