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ARDEN HILLS, Minn.--(BUSINESS WIRE)--Apr 17, 2014--Kristi Yamaguchi and Minnesota-based Alpine Lace ® Deli Cheese announced their new partnership today. Yamaguchi will act as the popular cheese brand’s new spokesperson.
Alpine Lace(R) Deli Cheese spokesperson and Olympic gold medalist, Kristi Yamaguchi (Photo: Business Wire)
Yamaguchi became a household name in 1992 when she took the gold at the Albertville Olympics. She was named to the U.S. Figure Skating Hall of Fame in 1998, the World Figure Skating Hall of Fame in 1999 and was inducted into the USOC Olympic Hall of Fame in 2005. Yamaguchi also founded the Always Dream Foundation, wrote two New York Times bestselling children’s books: Dream Big, Little Pig! and It’s a Big World, Little Pig! and created a line of active wear called Tsu.ya.
At the same time, Yamaguchi has figured out how to enjoy a balanced, happy, active life, making the most of time spent with her husband, Bret, and daughters, Keara and Emma. She says she has ditched dull diets and tedious workouts to focus instead on wellness.
“I know that wellness is more than just the numbers on a package,” Yamaguchi said. “Sure, I read nutrition labels and I love that Alpine Lace ® Swiss Cheese has 25 percent less fat, but it’s just as important for me to choose foods that taste great and fit my lifestyle.”
Her balanced approach to wellness makes Yamaguchi a perfect fit for Alpine Lace ® Deli Cheese according to Jon Andrews, Marketing Manager for the brand.
“Kristi has inspired so many people, on and off the ice,” Andrews said. “And, now she can inspire people to make room in their lives for active adventures and mindful eating.”
Yamaguchi will represent the brand through a variety of appearances, events and social media conversations beginning in April.
Alpine Lace ® Swiss Cheese is made with wholesome ingredients, like reduced-fat milk. “It’s the better-for-you cheese that fits into a healthy lifestyle,” Andrews said.
Alpine Lace ® Swiss Cheese is a good source of protein, which helps maintain lean muscle, and a good source of calcium, which helps build strong bones. It is available at the deli counter, where shoppers can ask for it to be sliced fresh to exactly the thickness they want.
The Alpine Lace ® Deli Cheese family of products also includes American, Muenster, Provolone and Cheddar.
For healthy living tips and video content featuring Kristi, please visit: http://www.thenewsmarket.com/CustomLink/CustomLinks.aspx?GUID=23108c8e-a664-4bc1-9f92-c49b1f40f285&bhcp=1
Alpine Lace is a registered trademark of Land O'Lakes, Inc. © 2014 Land O'Lakes, Inc. Land O'Lakes, Inc., one of America’s premier agribusiness and food companies, is a member-owned cooperative with industry-leading operations that span the spectrum from farm production to consumer foods. With 2013 annual sales of more than $14 billion, Land O'Lakes is one of the nation’s largest cooperatives, ranking 194 on the Fortune 500. Building on a legacy of more than 93 years of operation, Land O'Lakes today operates some of the most respected brands in agribusiness and food production including LAND O LAKES ® Dairy Foods, Purina Animal Nutrition and WinField. The company does business in all 50 states and more than 60 countries. Land O'Lakes, Inc, corporate headquarters are located in Arden Hills, Minn.
Photos/Multimedia Gallery Available:http://www.businesswire.com/multimedia/home/20140417006011/en/
CONTACT: For Alpine Lace
Megan Berg, 612-305-6383
KEYWORD: UNITED STATES NORTH AMERICA MINNESOTA
INDUSTRY KEYWORD: WOMEN OTHER SPORTS RETAIL FOOD/BEVERAGE SUPERMARKET CONSUMER SPORTS
SOURCE: Land O'Lakes, Inc.
Copyright Business Wire 2014
PUB: 04/17/2014 11:30 AM/DISC: 04/17/2014 11:30 AM
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