Classy Chassis

Posted - Mar. 29, 2004 at 7:37 a.m.



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This is Fred Ball for Zions Bank, speaking on business.

The stories behind Utah's local businesses never cease to amaze me. In fact, I recently learned that one of Utah's largest professional beauty suppliers, Classy Chassis, originated as a 70s clothing store.

It all started thirty years ago when Adam and Cindy Ghomy dreamed of owning their own business. Their daughter Angie Werrett, who currently manages the store with her husband, Mark, tells me that things weren't easy in the beginning.

Even though he worked several night jobs, Adam began selling gift items to beauty wholesalers to help get his new business off the ground. Soon the wholesalers began asking Adam to sell their products in his store. This revealed a previously untapped market, in which Cindy and Adam soon became wholly involved.

Now Classy Chassis (which is French for body) is located in Bountiful and currently has an 8-chair salon with sections dedicated to both beauty supplies and gifts. Angie tells me that despite numerous requests to open more stores, they plan to stay in their Bountiful location. She says this ensures each client receives the personal service they deserve.

Perhaps the most unique aspect about Classy Chassis is its recycling program. Being environmentally aware, Adam discovered that at the time, the plastics in which hair care products were bottled could not be recycled. This is when he began Classy Chassis' popular product refill bar. Clients can bring their used, clean bottles to be refilled with hair products at a 20 to 60 percent discount. This recycles about 600 bottles each week.

In addition to its environmental efforts, Classy Chassis supports local schools and donates to organizations such as the Odyssey House, a drug treatment program that helps juveniles, adults and mothers with children. Cindy says giving to their community is important because it's the reason Classy Chassis is the successful business it is today.

For Zions Bank, I'm Fred Ball. I'm speaking on business.

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