The Room Loft

Posted - Jan. 13, 2004 at 7:30 a.m.



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This is Fred Ball for Zions Bank, speaking on business.

Years ago, Bushnell Veterans Hospital in Brigham City treated wounded soldiers from World War II. It then became the Intermountain Indian School and now it's the home of Eagle Village. Many of the old buildings and warehouses are converted into great business locations.

The Room Loft is a beautiful furniture store occupying over 20,000 square feet of a former warehouse. The old building has 85 windows and the front door used to be a giant roll-up door for the warehouse. Robert Jensen showed me through the facility and explained how it took over a year and a half to convert it into a store. Courtney, Robert's wife, and her brother, Jason, worked hard to remodel and make the necessary repairs.

Robert had never been in the furniture business when they opened in 1998. However Courtney's father was a wholesaler to the industry and had a 30-year history in the business. He has been a great help in getting the business up and going.

Robert and Courtney wanted to establish a "mom and pop" friendly place to shop. It was important to them to create an atmosphere that was comfortable with a large space that would showcase their inventory in a "home-like" setting.

I can attest that they have been successful. I was impressed with the extensive bedroom selection, such as the Englander mattress, one of the finest offered. Robert emphasized with pride that he carries items of high quality but with a variety of price ranges.

The Room Loft has a design staff that will help buyers in selecting the pieces that will be harmonious, and create the exact mood the buyer desires. They even go into the home and help arrange the furniture in the very best configuration.

Robert and Courtney are pleased with their customer base. Most are from Box Elder County and repeat business has been excellent.

For Zions Bank, I'm Fred Ball. I'm speaking on business.

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