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This is Fred Ball for Zions Bank, speaking on business.
Fresh flowers are wonderful! I love to have a bouquet in my office and at my home. Flowers just seem to make my day brighter and much more enjoyable.
Many grocery stores provide the opportunity to pick up a bouquet when you do your shopping but Harmons Grocery Stores have launched a new program that will provide a whole new concept in floral offerings in a food store.
A full-service, new florist business is being introduced in all 10 of the Harmons stores. The departments will provide floral creations by Harmons' master floral designers and will include delivery and FTD services and products. The Salt Lake City based chain will be the only grocery chain in Utah to provide this extensive and full-service floral offering.
Bob Harmon, vice president of Harmons, has said that the goal is to be the foremost florist in Utah. "We are working to accomplish our goal by investing in our own state-of-the art central floral distribution center with certified master floral designers who will create exclusive Harmons' floral arrangements," Bob Harmon told me.
Master floral designers will sit down with customers and plan flowers for all kinds of occasions including weddings, banquets, anniversaries, birthdays and funerals. Or just arranging an offering for people like me who enjoy flowers to brighten their environments.
Floral arrangements will be delivered from Ogden to Orem by three climatized delivery trucks or outside the area through FTD. The company has opened a 14,000 square foot distribution center in West Valley City to headquarter this new floral operation.
For Zions Bank, I'm Fred Ball. I'm speaking on business.