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NEW YORK, Jun 12, 2006 (UPI via COMTEX) -- The editors at People magazine formed an extensive publicity plan after buying the rights to the first photographs of Shiloh Nouvel Jolie-Pitt.
They were not expecting that days before their official publication, the pictures of Angelina Jolie and Brad Pitt with their days-old baby would first appeared on Gawker, PerezHilton.com and about two dozen other blogs and Web sites, the New York Times reported Monday. Within an hour of the first postings, lawyers for the magazine began sending out cease-and-desist letters to the offending Web sites.
People was afraid the pictures would diminish their sales but magazine analysts give a different opinion.
"The blogs are whetting the appetite of the public, but they want to see the real thing," said Samir Husni, a magazine analyst and journalism professor at the University of Mississippi. "To this addicted public, it is not real unless it is in their hands, on their laps, in their bath tub."
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Copyright 2006 by United Press International