Women thinking about starting their own businesses, new entrepreneurs, and even seasoned entrepreneurs will discover new ways to improve their business and technology IQs

By The Associated Press | Posted - Mar. 4, 2014 at 9:11 a.m.



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-- WITH PHOTO -- TO BOOK, AND BUSINESS EDITORS:

Strategies for Becoming a Better Female Entrepreneur Revealed in The

NICE Reboot, a New Book by Penina Rybak

PALMYRA, Va., March 4, 2014 /PRNewswire/ -- Lack of confidence and

fear of failure often hold women back from being entrepreneurs

according to research by the Global Entrepreneurship Research

Association. In her just released book, The NICE Reboot, entrepreneur,

consultant, and speaker Penina Rybak offers female entrepreneurs the

antidote. She helps them overcome their fear of the unknown and start

their own endeavors to grow, change, and soar.

(Photo: http://photos.prnewswire.com/prnh/20140304/PH76388-a ) (Photo:

http://photos.prnewswire.com/prnh/20140304/PH76388-b )

The NICE Reboot isa guide for female entrepreneurs who are looking for

practical help, who need to keep up with business trends, and who want

to be more tech-savvy. Entrepreneurs who are also trying to juggle

work, family, personal growth, and satisfaction with their lives.

Rybak inspires readers to become confident, practical, well-rounded,

humane, and balanced entrepreneurs.

Rybak sums up this spirit of entrepreneurism with the acronym NICE. It

stands for Nice, Informed, Competent, Entrepreneurial. The NICE Reboot

provides female entrepreneurs with inspiration and practical

strategies on how to be NICE:

-- Nice - how to get started in business, developing an appropriate

skillset and mindset that will steer their mission and business plans

to build businesses that will be successful and leave a legacy

-- Informed - how to leverage humor, music, visuals, and storytelling

in developing their marketing hooks to get customers

-- Competent - how to upgrade their technology IQs by using an iPad

to help forge a path to create innovative services and products

-- Entrepreneurial - how to look for patterns to help them enhance

their creative input, use public forums and social media to spread the

word about their mission, and time the trajectory of their mission,

understanding when to bootstrap, when to seek capital, when to trust

their gut, when to find a mentor.

"Whether you're driven by necessity or opportunity, The NICE Reboot

offers the perfect combination of information and inspiration to put

you on the path to entrepreneurial success," says Rieva Lesonsky,

Founder/CEO of GrowBiz Media. "Penina Rybak takes the mystery out of

business startup. Follow her simple formula: Creativity + Passion +

Timing = Entrepreneurial Success and you'll unlock the secrets of

achieving your dreams of business ownership."

An entertaining read, the book is peppered with psychological

concepts, movie reviews and words of wisdom that encourage

entrepreneurs to think outside the box and grow. And with hyperlinks

to more than 500 resources and an extensive reading list for

entrepreneurs the book is a blueprint of best practices to help women

orchestrate change to make a difference.

About the Author

Penina Rybak is the CEO of Socially Speaking LLC, a boutique

educational technology consulting firm. In addition to being a startup

entrepreneur, Rybak is a licensed and practicing pediatric

speech-language pathologist specializing in the treatment of autism

and an Apple technology expert and iPad evangelist. She is also the

director of The NICE Initiative for Female Entrepreneurship, whose

mission is to promote women founders and startup endeavors and bridge

the gap between readiness to learn and actual performance.

About Maven House Press

Maven House publishes business books that illuminate paths to

greatness, including books on small business, entrepreneurship,

strategy and planning, innovation and creativity, marketing and social

media, management and leadership, sustainable/green business, project

management, and nonprofit management. For more information visit

http://mavenhousepress.com.

Contact: Jim Pennypacker Email 610.883.7988 Review copies are

available For more info, cover or author photos, visit

http://mavenhousepress.com/media-room/

Read more news from Maven House Press.

SOURCE Maven House Press

-0- 03/04/2014

/Photo: http://photos.prnewswire.com/prnh/20140304/PH76388-a

http://photos.prnewswire.com/prnh/20140304/PH76388-b

PRN Photo Desk, photodesk@prnewswire.com

/Web Site: http://mavenhousepress.com

CO: Maven House Press

ST: Virginia

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PRN

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0000 03/04/2014 16:10:00 EDT http://www.prnewswire.com

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The Associated Press

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