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-- WITH PHOTO -- TO BOOK, AND BUSINESS EDITORS:
Strategies for Becoming a Better Female Entrepreneur Revealed in The
NICE Reboot, a New Book by Penina Rybak
PALMYRA, Va., March 4, 2014 /PRNewswire/ -- Lack of confidence and
fear of failure often hold women back from being entrepreneurs
according to research by the Global Entrepreneurship Research
Association. In her just released book, The NICE Reboot, entrepreneur,
consultant, and speaker Penina Rybak offers female entrepreneurs the
antidote. She helps them overcome their fear of the unknown and start
their own endeavors to grow, change, and soar.
(Photo: http://photos.prnewswire.com/prnh/20140304/PH76388-a ) (Photo:
http://photos.prnewswire.com/prnh/20140304/PH76388-b )
The NICE Reboot isa guide for female entrepreneurs who are looking for
practical help, who need to keep up with business trends, and who want
to be more tech-savvy. Entrepreneurs who are also trying to juggle
work, family, personal growth, and satisfaction with their lives.
Rybak inspires readers to become confident, practical, well-rounded,
humane, and balanced entrepreneurs.
Rybak sums up this spirit of entrepreneurism with the acronym NICE. It
stands for Nice, Informed, Competent, Entrepreneurial. The NICE Reboot
provides female entrepreneurs with inspiration and practical
strategies on how to be NICE:
-- Nice - how to get started in business, developing an appropriate
skillset and mindset that will steer their mission and business plans
to build businesses that will be successful and leave a legacy
-- Informed - how to leverage humor, music, visuals, and storytelling
in developing their marketing hooks to get customers
-- Competent - how to upgrade their technology IQs by using an iPad
to help forge a path to create innovative services and products
-- Entrepreneurial - how to look for patterns to help them enhance
their creative input, use public forums and social media to spread the
word about their mission, and time the trajectory of their mission,
understanding when to bootstrap, when to seek capital, when to trust
their gut, when to find a mentor.
"Whether you're driven by necessity or opportunity, The NICE Reboot
offers the perfect combination of information and inspiration to put
you on the path to entrepreneurial success," says Rieva Lesonsky,
Founder/CEO of GrowBiz Media. "Penina Rybak takes the mystery out of
business startup. Follow her simple formula: Creativity + Passion +
Timing = Entrepreneurial Success and you'll unlock the secrets of
achieving your dreams of business ownership."
An entertaining read, the book is peppered with psychological
concepts, movie reviews and words of wisdom that encourage
entrepreneurs to think outside the box and grow. And with hyperlinks
to more than 500 resources and an extensive reading list for
entrepreneurs the book is a blueprint of best practices to help women
orchestrate change to make a difference.
About the Author
Penina Rybak is the CEO of Socially Speaking LLC, a boutique
educational technology consulting firm. In addition to being a startup
entrepreneur, Rybak is a licensed and practicing pediatric
speech-language pathologist specializing in the treatment of autism
and an Apple technology expert and iPad evangelist. She is also the
director of The NICE Initiative for Female Entrepreneurship, whose
mission is to promote women founders and startup endeavors and bridge
the gap between readiness to learn and actual performance.
About Maven House Press
Maven House publishes business books that illuminate paths to
greatness, including books on small business, entrepreneurship,
strategy and planning, innovation and creativity, marketing and social
media, management and leadership, sustainable/green business, project
management, and nonprofit management. For more information visit
Contact: Jim Pennypacker Email 610.883.7988 Review copies are
available For more info, cover or author photos, visit
http://mavenhousepress.com/media-room/
Read more news from Maven House Press.
SOURCE Maven House Press
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