Estimated read time: 2-3 minutes
This archived news story is available only for your personal, non-commercial use. Information in the story may be outdated or superseded by additional information. Reading or replaying the story in its archived form does not constitute a republication of the story.
This is Chris Redgrave for Zions Bank Speaking on Business.
His nickname was Dill .... But William "Dill" Pickle was no joke, especially not when he decided to start a repair shop ... Robert E. Cox had an idea too, while he was fighting overseas. So, Robert scrimped and saved and eventually, came to Dill with an offer. He bought the business right after the war and named it Bob's Garage.
Robert's sons came along and were involved in the business early in their lives. Robert E. became a community leader, served a term on the St. George City Council and was active in his church. He passed away in 2000 at the age of 80 as the business grew and evolved to include sales and servicing of farm equipment.
That was still a big part of business when Robert's sons, Dean and Bob, bought it in 1981. There was no one else in town to fix small engines and power equipment. They purchased it from dad and renamed it Colorland Power Equipment.
The name Colorland came about because Dean and Bob wanted a name that reflected the expanding focus of the business. The area where it's located, on Bluff Street in St. George, is so colorful and beautiful they called it Colorland Power Equipment. They're a great example of why Money Magazine named St. George as one of the best places to live in the U.S.
In the early 80s, they could see what was happening in St. George in terms of development. Sub divisions were going in and farms were being plowed under and developed...So, the Cox brothers switched to power equipment and became one of largest power equipment dealerships in the state.
They've made it a point to embrace technology at Colorland Power Equipment. In fact, one of the first things they did after taking over was put a computerized system in place to track inventory and orders. Today, everything is computerized.
With the next generation hoping to own the business, Colorland Power Equipment has entered the third generation of family ownership with son Shan.
For Zions Bank, I'm Chris Redgrave, speaking on business.
Colorland Power Equipment 550 N. Bluff St. St. George, UT 84770 435-673-4824 www.colorlandsales.com