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This is Chris Redgrave for Zions Bank Speaking on Business.
Baseball may be considered as America's favorite past time, but eating pizza is another of the nation's top favorites. Americans spent over $35 billion on pizza in 2010, and the big pizza chains only account for about 40 percent of the business. This means plenty of small chains and mom ‘n pop pizzerias are out there offering a distinct local flavor.
Utah is home to some fun independent pizzerias including Nicolitalia (nih-coal-ih-tal-ia) Pizzeria in Provo. Owner Nick Dellacioppa (della-choppa) is a second-generation pizzeria owner. The recipes are third generation from his father, Nick, Sr., who learned them from his mother in Italy before he arrived in the United States. Nick grew up helping his parents in their Boston pizzeria and gained a solid understanding of the product and the industry.
He came to Utah to attend Utah State University's manufacturing engineer program which was one of the top in the nation. He fell in love with Utah, especially the excellent business climate. After he went back to Boston to finish school he couldn't get Utah out of his head. He left the engineering field after a few years and rejoined the family business. Feeling like Utah could benefit from an operation like his parents,' he moved to Provo and opened Nicolitalia Pizzeria in 2005.
This local favorite brings a taste of Boston to Utah. The style of pizza has a thinner crust, made with at least 15 percent whole wheat flour, and uses less oil. They prepare all the ingredients daily on site, so you know it's fresh. You can choose from 16 specialty pizzas in Provo or 12 in the Draper express location. Both the Margherita and Italian Stallion are very popular.
A best practice for Nicolitalia Pizzeria was to create pizza kits with dough, sauce and cheese that customers can buy and make at home. This is a meal and family activity all in one and allows families a more affordable way to have his great pizza.
For Zions Bank, I'm Chris Redgrave, speaking on business.
Nicolitalia Pizzeria 2295 N. University Pkwy Provo, UT 84604 801-356-7900 www.nicolitaliapizzeria.com