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Ashanti moves into the fragrance biz


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LOS ANGELES, Oct 6, 2005 (UPI via COMTEX) -- Singer Ashanti has become latest in the growing number of celebrities launching their own fragrances.

Ashanti says developing her product, called Precious Jewel, was "very precious to me," MTV.com reported Thursday.

"I wanted everything to be perfect," she said. "I must've driven the fragrance developers nuts by making sure everything was exactly how I envisioned."

The scent is described as "fruity without being overpowering, powdery enough without giving a headache." It includes bergamot, apple and peach; a middle layer of jasmine, ylang-ylang, rose, orchid and lily of the valley; and a base of sandalwood, musk and oak moss.

Britney Spears, Jennifer Lopez, Paris Hilton, Hilary Duff and Beyoncé all have their own lines of scents in stores.

URL: www.upi.com 

Copyright 2005 by United Press International

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