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-- WITH PHOTO -- TO BUSINESS, HEALTH, AND SCIENCE EDITORS:
Alzheimer's Drug Discovery Foundation Launches New Cognitive Vitality
Site to Meet Critical Need in Alzheimer's Prevention and Education
NEW YORK, April 23, 2014 /PRNewswire-USNewswire/ -- The Alzheimer's
Drug Discovery Foundation (ADDF) announced today the launch of
Cognitive Vitality, a new online resource developed to provide a
comprehensive and credible overview and analysis of the science for
specific strategies to prevent Alzheimer's and related dementias. The
resource showcases the strength of the science for and against
prevention strategies related to nutrition and the management of other
diseases, to enable people to make informed decisions in protecting
their brain from cognitive decline, Alzheimer's and other dementias.
"Although there has been significant research in animals and humans
that indicate ways to prevent dementia, it is difficult for people to
understand and interpret the evidence," said Howard Fillit, MD,
executive director and chief science officer for ADDF. "We developed
Cognitive Vitality to address this critical unmet need by providing
simple tools and resources for people to better understand the
research, helping them to navigate through the latest findings."
Cognitive Vitality aims to empower people to protect their aging
brains by providing access to clear and credible interpretations of
the scientific evidence and the gaps in that evidence for many
potential prevention strategies. These include nutrition and natural
products like coffee or vitamin D as well as drugs for health
management like hypertension treatments and hormone replacement
therapies. The site offers information to help people make educated
decisions on nutrition and drugs in addition to useful resources that
can help improve brain function.
"We know that people are interested in Alzheimer's prevention and
memory conservation, as showcased by the billions of dollars spent
every year on supplements and alternative medicines, but there is
confusion as to what might work and what doesn't, what's safe and
what's dangerous, and how confident experts are in the science behind
those answers," said Penny Dacks, PhD, assistant director for Aging
and Alzheimer's Prevention for ADDF. "Cognitive Vitality was developed
to provide evidence-based answers to people's questions about healthy
brain aging and the prevention of Alzheimer's and related dementias."
As part of the online resource, Cognitive Vitality will also include
ratings of the scientific evidence for and against suggested
prevention strategies; practical information on safety, efficacy and
dosing of therapeutic approaches; and clear, digestible translations
of findings, all developed by ADDF scientists with input from leading
researchers and clinicians in the field of Alzheimer's and dementia.
About the Alzheimer's Drug Discovery Foundation (ADDF) The mission of
the Alzheimer's Drug Discovery Foundation (ADDF) is to accelerate the
discovery of drugs to prevent, treat and cure Alzheimer's diseases,
related dementias and cognitive aging. The ADDF has granted more than
$65 million to fund nearly 450 Alzheimer's drug discovery programs in
academic centers and biotechnology companies in 18 countries. For more
information, please visit www.AlzDiscovery.org.
Logo - http://photos.prnewswire.com/prnh/20130909/DC75486LOGO
SOURCE Alzheimer's Drug Discovery Foundation
-0- 04/23/2014
/CONTACT: Dresden Joswig, djoswig@alzdiscovery.org, +1 212 901 7997
/Photo: http://photos.prnewswire.com/prnh/20130909/DC75486LOGO
/Web Site: http://www.alzdiscovery.org
CO: Alzheimer's Drug Discovery Foundation
ST: New York
IN: HEA MTC PHA
SU: SCZ
PRN
-- DC10418 --
0000 04/23/2014 13:00:00 EDT http://www.prnewswire.com
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