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The Center for Excellence in Higher Education (CEHE) is an at-will employer that serves students by providing high-quality education services in a caring environment to everyone desiring to enhance their quality of life and employment potential. Job Summary: The creative director is the head of the department and is charged with determining the best ways for the company to visually represent our colleges' identity online, in print, and in video. This is a people-oriented job, involving working with internal marketing groups and campuses. Candidates will demonstrate concepts and designs and pitch those designs based on an understanding of the ???client's??? needs. This position will be responsible for developing company creative using internal design resources and possibly for recruiting and managing third party design firms. Qualifications: ?? Minimum 7 years??? experience required; direct response advertising experience preferred ?? Digital, TV, Radio, Print, Direct Mail experience are required ?? Must possess a thorough understanding of interactive communications and delivery systems, processes, and user interface design as well as industry best practices ?? Superior knowledge of layouts, graphic design, typography ?? Knowledge of design for the web; must have the ability to storyboard or translate ideas to designers and develop innovative motion graphics solutions ?? A strong working knowledge of interactive and involvement design, brand development, and creative process ?? Print and web design capabilities: must know how to work in both media for integrated campaigns ?? Demonstrated ability to work with senior business executives and to help them articulate their messages to the customer ?? Translate executive visions into identity and creative that is breakthrough and compelling ?? Understanding of the offset and digital printing process and how to create efficiencies working with print vendors ?? Ability to lead projects from concept to completion. Apply best practices in user interface and interactive design, including image optimization and site mapping ?? Experience with Photoshop, Illustrator, InDesign & Flash ?? Experience with Adobe After Effects & video editing are a plus ?? Knowledge of HTML a plus Essential Functions: ?? Establish creative direction for all advertising and marketing of online and on-ground programs ?? Set expectations and standards, building a culture for creative team attitude, behavior, teamwork and professional development. ?? Assure that presentations are on time, professional, engaging, persuasive and supported by a sound rationale ?? Develop and supervise creative and design concepts that meet the business objectives of the organization and that advance our brand strategy ?? Supervise and inspire the creative team of vendor partners; generate multiple concepts for a campaign or project ?? Work with the marketing, advertising and creative services designers and copywriters to develop concepts and present to management ?? Manage creative services team members, including copywriters and graphic designers ?? Enforce the Style Guide and manage updates ?? Provide quality control over concepts and projects, including proofing, reviewing, measuring and evaluating staff performance, creative output and project processes Competencies: ?? Ability to work independently ?? Problem solving ?? Working in high-stress situations ?? Communications Proficiency ?? Thoroughness ?? Collaboration Skills Disclaimer: This specification is intended to indicate the kinds of tasks and levels of work difficulty that will be required of positions given this title, and shall not be construed as declaring what the specific duties and responsibilities of any particular position shall be. It is not intended to limit, or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. The use of a particular expression or illustration describing duties shall not be held to exclude other duties not mentioned. Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to effective customer service delivery, and the ability to work productively as a member of a team or work group are basic requirements of all positions at CEHE. Company Culture We are People-Focused - We respect the intelligence and potential of each staff member. We provide a working environment that permits freedom to think, speak, disagree, innovate, create, and initiate. We value and admire ambitious and productive people, and we protect them, encourage them, and create a climate in which they flourish. We love, recognize, and reward producers and performers. In return, we require our employees to have a strong work ethic and be productive. We recruit broadly, and select the highest caliber people available - ambitious, knowledgeable, and talented managers, instructors, admissions consultants, and administrators. Sound Values and Virtues - The ethical conduct of our employees is of supreme importance. We hold the following as values and virtues: rationality, purpose, innovation, productiveness, profit, honesty, integrity, justice, and pride. These values are the core of our ethical code. To be ethical means to apply, to work by, and to live by these values and virtues. CREDO - We are dedicated to helping our students graduate and get a much better job sooner. This is our mission. We pledge to provide the finest career education possible and to graduate satisfied students who have greater knowledge, skills and self-esteem in the shortest possible time. Our education is high value, clear, and interesting and achieves the highest level of learning and achievement for students. We want to deliver twice as much in half the time. Equal Opportunity Employer - We are an equal opportunity employer. No employee, or applicant for employment, shall be discriminated against in any term or condition of employment because of race, color, religion, national origin, sex, age, or sexual orientation. We are constantly striving to make our colleges the best they can be. As an employee, you become part of that mission. We expect a commitment that you will be the best you can be.
Relocation costs may be covered.
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