Position: Web/UI Designer


Company overview
GOAL ZERO isn't just a company, it's a business created by people who live life to its fullest, with a shared vision inspired by the passion for emPOWERing people. We may be a bit irreverent most days but we take our work and play seriously and are proud to offer the World’s Best Selling Portable Solar Products. Put your ideas and experience to work as the Digital Designer


General Summary of Position
The Web/UI Designer is responsible for the creation of all online visual design, including banner ads, landing pages, corporate website design, email templates, newsletter templates, etc. As well as working to continuously improve the existing site. They effectively communicate and coordinate with the Creative Director, Digital Marketing Director, Copywriter, & Web Producer to ensure that the visual design communicates the desired message, and functions successfully for varying technical and performance specifications. The candidate must be capable of leading the creative aspects of a project and have demonstrated strong business acumen with an ecommerce website. We are looking for a highly creative Web/UI designer with several years’ experience working on Web-based projects.

Duties & Responsibilities

1. General Design
a. Creating high quality designs, graphics, mock ups and layouts using Adobe Illustrator or Photoshop for both new and existing web assets.
b. Help create wireframes and intuitive user flows for analysis and review.
c. Create intuitive interfaces & interaction layer using best practices, the latest Web trends, and all available tools to augment the user experience.

1. Corporate Website
a. Work closely with Creative Director to layout necessary design changes to improve conversion funnels.
b. Prepare digital assets for creative asset website, sales people, and retailers.
c. Assist in information architecture and ensure a superior user experience through design on corporate website
d. Help to maintain consistent design across all digital media
e. Design with user experience, SEO, and web functionality all in mind

2. Online Marketing
a. Create captivating Banner ads with different audiences and products in mind using all standard ad sizes. Animated .gif minimum but Flash design a huge plus.
b. Establish clear design for landing pages that support banner ads. Success measured in bounce rate and engagement/conversion.
c. Help collaborate and take responsibility to design infographics & images for corporate blog and any social media efforts
d. Create all email marketing and newsletter collateral

3. Product Launch
a. Prepare all creative assets associated with a product launch for website, asset site and social media.


Organization
-Reports directly to the Creative Director


Required Knowledge, Skills, and Abilities
• Fluency in current graphic design practices and web production software, such as Adobe Photoshop, Adobe Illustrator. Adobe Flash a plus.
• Broad design skill set that includes: web design, email, social, mobile and other digital media types.
• Strong design style, including creative design solutions within the constraints of the Internet
• Solid understanding of deliverables and the ability to take responsibility for them.
• Strong technical understanding of how web-based technologies apply to web design such as HTML, Flash, CSS, AJAX, SEO, and SEM
• Knowledge of Web site structure and user experience in an ecommerce platform.
• Understanding of and experience in corporate branding, layout, color and typography in both print and digital media
• Ability to effectively manage multiple projects/tasks, do what it takes to meet deadlines and work well under pressure in a fast paced environment
• Excellent organization and communication skills
• Strong conceptual development, wire framing, layout and illustration skill
• Experience working with larger ecommerce site
• Ability to design for complex/database driven website
• Ability to work in a team environment to develop and implement design

Education and Experience Requirements
• 3+ years experience in Web Design and online marketing design
• Degree or certificate of web design or graphic design degree with experience in online

Compensation
-Salary: (DOE)
-Competitive Benefits: Health, dental, life insurance and 401K.
-Start date anticipated by March 1st, 2013

Required Knowledge, Skills, and Abilities
• Fluency in current graphic design practices and web production software, such as Adobe Photoshop, Adobe Illustrator. Adobe Flash a plus.
• Broad design skill set that includes: web design, email, social, mobile and other digital media types.
• Strong design style, including creative design solutions within the constraints of the Internet
• Solid understanding of deliverables and the ability to take responsibility for them.
• Strong technical understanding of how web-based technologies apply to web design such as HTML, Flash, CSS, AJAX, SEO, and SEM
• Knowledge of Web site structure and user experience in an ecommerce platform.
• Understanding of and experience in corporate branding, layout, color and typography in both print and digital media
• Ability to effectively manage multiple projects/tasks, do what it takes to meet deadlines and work well under pressure in a fast paced environment
• Excellent organization and communication skills
• Strong conceptual development, wire framing, layout and illustration skill
• Experience working with larger ecommerce site
• Ability to design for complex/database driven website
• Ability to work in a team environment to develop and implement design

Education and Experience Requirements
• 3+ years experience in Web Design and online marketing design
• Degree or certificate of web design or graphic design degree with experience in online

Contact: Jeff Wright
Email: jobs@goalzero.com

-APPLICATIONS & EXAMPLE OF WORK DUE BY February 28th, 2013
-Send Cover Letter and Resume to jobs@goalzero.com with “Web/UI Designer” in the subject line.