Citizen Developers Reshaping Business Software, TrackVia Report Shows

Citizen Developers Reshaping Business Software, TrackVia Report Shows


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DENVER--(BUSINESS WIRE)--Apr 17, 2014--Driven by the proliferation of more powerful, easy-to-use Cloud-based solutions, an emerging class of worker, known as Citizen Developers, are helping re-write the software rules for many companies, a new report from TrackVia shows.

Commonly defined as end users who create new business applications for consumption by others, Citizen Developers differ from their non-Citizen Developer counterparts in several key ways. They are much more inclined to find or build software to meet their exact needs versus settling on IT to provide homegrown or generic technology solutions. They are also more likely to use personal technology, including devices and applications, at the office to do their daily work. And they are much more likely than their non-Citizen Developer counterparts to bypass IT to find their own technology solutions to business challenges.

In addition to technology differences, the survey revealed that Citizen Developers are much more aspirational about their careers. Citizen Developers reported getting promoted faster and more often, as well as earning more money, suggesting they were more likely to be on the fast track to leadership positions.

These are some of the conclusions in a new report from TrackVia, a Denver-based software company helping empower Citizen Developers to create their own mobile and business apps with clicks and not code. The report, called “Rise of the Citizen Developer” is based on survey results of 1,000 workers, along with key insights from nearly 2,500 of TrackVia’s own Citizen Developer business customers.

“Being a Citizen Developer is about a lot more than just being tech savvy. Citizen Developers are leveraging not only their comfort with technology, but also their business acumen to change how businesses use technology to run their company and departments,” said Pete Khanna, CEO of TrackVia. “Given their strong career aspirations, we believe Citizen Developers will become increasingly more influential in helping reshape the software rules for companies as they rise to leadership positions within organizations.”

Other report findings included:

Age Differences: 50 percent of 18-29 year olds said they have or would build their own business or mobile apps compared with 43 percent of those ages 45-60; Personal Apps vs. Business Apps: 56 percent of Citizen Developers use personal apps at work, versus 28 percent of non-Citizen Developers; Customization Expectations: 73 percent of Citizen Developers expect to be able to modify and customize their work computer or laptop by adding software and applications whenever needed; Highly Confident Tech Users: More than half of Citizen Developers say they are most qualified to decide the software and applications they use at work, instead of IT or their manager; and Avoid IT Processes: Nearly two-thirds of Citizen Developers will go around IT to find technology solutions, if IT doesn’t provide the business tools needed. To download a copy of the full report, please go to: http://www.trackvia.com/overview/resources/the-next-generation-worker-the-citizen-developer

About TrackVia

TrackVia is a do-it-yourself application platform for business users. We empower people to quickly build custom apps to run their departments or their entire business with no programming required. We refer to building apps with clicks not code and deploying apps in days not months. These apps are tailored exactly to your business needs and are a fraction of the cost of heavier enterprise apps. More than 2,500 businesses in 15 countries rely on TrackVia. Join the Citizen Developer revolution at www.trackvia.com.

Photos/Multimedia Gallery Available:http://www.businesswire.com/multimedia/home/20140417005275/en/

CONTACT: For TrackVia

Joanie Kindblade, 720-407-6071

joanie.kindblade@104west.com

KEYWORD: UNITED STATES NORTH AMERICA COLORADO

INDUSTRY KEYWORD: TECHNOLOGY DATA MANAGEMENT INTERNET SOFTWARE MOBILE/WIRELESS

SOURCE: TrackVia

Copyright Business Wire 2014

PUB: 04/17/2014 10:15 AM/DISC: 04/17/2014 10:15 AM

http://www.businesswire.com/news/home/20140417005275/en

Copyright © The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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